Social Games Aren’t All About Great Gameplay
Back at the turn of the century, when just the idea of 3D games was still pretty awesome, something more fundamental was occurring. Still reeling from the dark years of CD-ROM “multimedia” before the...
View ArticleSuccessful Social Games Are All About Status
It’s a little shocking to see how quickly Social Platform Games seem to be trying to travel up the gameplay ladder to inherit all the problems and pitfalls of the casual and core markets. It’s not that...
View ArticleYour Game is a Service Business
When I was a kid my Dad was a wholesale travel agent. That meant that it was his job to travel around the world and find locations and services that he would bring together and sell to other people as...
View ArticleShopping is When Monetization Feels Good
This was originally presented as a speech to the Social Games Meetup on February 24th When it comes to making money on your games one thing that can easily gets forgotten is the user’s experience. It’s...
View ArticleSocial Optimism
I’ve taken a few laps around the gaming industry block, and during that time I’ve seen many, many “next big things”. Whether it was Multimedia, add-on gadgets, phantom machines actually called The...
View ArticleMaking Games Better Doesn’t Always Make Them Good
It sounds a little strange when I say it out loud, but I’m not sure I’m totally happy about the current drive towards “quality” that I see happening with social platform games. While there’s currently...
View ArticleThe Call to Action is a Simple Way to Increase Engagement in Social Games
No matter how well crafted your design or polished your graphics, at some point your user is going to get lost. A clear Call to Action is a way to give your the user an obvious choice when they don’t...
View ArticleSocial Games Are a Constant Deployment Environment
There’s an old saying that goes something like this: Hidden inside of every blessing is a curse. And the greatest blessing of Social Game to developers is this: You can deploy any revisions to your...
View ArticleAre You Making Your Social Games Wide or Deep?
Cloning games has been a standard practice in the industry ever since Munch-Man started nibbling at Pac-Man’s power pills. But in the world of social, where the simple game dynamics, and high level...
View ArticleThe Ten Most Significant Social Games of 2009
It’s been a big year for social games as the category has exploded in popularity by orders of magnitude, going from a fad to a revolution that may well change the definition of gaming forever. While...
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